If you’re doing any of these things, the answer is YES!
Copy and pasting your job description from a generic template to your job post
Listing vague bulleted lists of broad skills
Using any of these words: “We’re looking for a go-getter” “Rockstars only!” “Best-in-class employer!”
Not researching the competition
And a whole lot more….
You still receive applications, but they're just not the right applicants!
A poorly-crafted job posting will not only turn away highly qualified candidates, but it also attracts a plethora of under-qualified applicants. It means you will waste your valuable time and resources weeding out hundreds and thousands of irrelevant resumes rather than focusing on engaging the right ones.
This is where Katrina Kibben, CEO of Three Ears Media and acclaimed job posting expert, comes in.
Katrina wrote the book on job postings, literally, and has been sharing her ideas on stages and across the web for over a decade. Her articles are featured in Fortune Magazine, LinkedIn’s Talent Blog, and more. Katrina is going to spend 60 minutes telling you everything she knows about what makes a highly-effective job posting.
You'll learn the best practices like:
Recognizing what works and what doesn’t about your job posts and your competitors—including how to spot well-written skills-related bullets to attract the right candidates
Researching job titles and increasing traffic to your posts
Formulas and tactics you can apply to every job post
Honing your copywriting skills to improve response rates to your job postings and take it to the next step by writing engaging responses targeted toward those hard-to-find candidates and passive job seekers to improve diversity
Measuring the impact of your job postings
Unless you want to buy a flight and a conference pass for her next coaching session in Orlando, you need to be in this webinar!